How to Upload URL Tags for Your Ad Creatives

• Step 1: Select Creative Asset
  Initiate the upload process by choosing “Url Tag” as your creative asset. Click “Next” to move on.
• Step 2: Select Tag Type
  Decide on the type of your ad creative and select the corresponding tag type for embedding:
• HTML: Opt for this if your ad creative is HTML content accessible via a URL. An iframe will be created to embed and display your HTML content within a webpage.
• JavaScript: Choose this for ad creatives that are JavaScript code. The URL provided should point directly to the JavaScript source file, which will be embedded into the webpage within a script tag.
• Step 3: Add Creative Name
  Provide a name for your creative that succinctly reflects the content or campaign, aiding in easy identification and management.
• Step 4: Select Creative Size
  Select the pixel size appropriate for your creative, ensuring it matches the specifications of the intended ad placement, preserving the ad's visual quality.
• Optional: Third Party Tracking Pixel
  Consider incorporating a third party tracking pixel if you need to track the performance of your ad, including metrics like viewability and engagement, through external technology.

For HTML tags that utilize iframes, remember that elements within the iframe (like images) may not be directly clickable. Include embedded clickable elements within your HTML content to enhance user interaction. Also, ensure the use of secure URLs (https://) and comply with industry standards for ad delivery.

By meticulously following these instructions, you can efficiently use URL tags for your advertising campaigns, streamlining ad delivery while maintaining the flexibility to adapt to various ad formats and platforms. For additional tips on maximizing the effectiveness of your URL tags and optimizing ad performance, explore our detailed guides on creative optimization.