How to Upload Video Ads
Video advertising is a powerful tool to capture your audience's attention and convey your message in a dynamic way. Follow these steps to upload your video ads, ensuring they meet the required specifications for optimal performance.
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- Step 1: Choose Creative Asset Type
Begin by selecting “Video” as your creative asset type. Then, click “Next” to continue. - Step 2: Meet Technical Requirements
Before uploading, verify that your video adheres to the following technical specifications: - Maximum Video File Size: 10MB
- Minimum Bit Rate: 2500kbps
- Minimum Size: 1280×720 pixels
- Media Type: MOV, MP4, OGG, QuickTime (QT), and WebM
- Step 3: Upload Your Video
Click “Upload” to add your video file. Remember, upload one video at a time to ensure a smooth process. - Step 4: Naming Your Creative
The filename of your video will serve as the creative name. Utilize a clear naming convention for ease of identification in reports. - Step 5: Video Length Selection
Choose the video length that best matches your ad: 15s, 30s, or 60s. Select the closest option if your video length varies slightly. - Step 6: Landing Page URL
Enter the URL of your landing page where users will be directed after clicking on the ad. The URL must start with “https://” for security. - Optional: Third Party Tracking Pixel
To enhance your ad’s performance monitoring, consider adding a tracking pixel. This tool helps track metrics like viewability and brand safety through third-party technology. - Step 7: Finalize Upload
After verifying all details, click “Upload” to complete the submission of your video ad.
Recommended Specifications for CTV delivery
If your ad targets Connected TV (CTV) viewers, adhere to the recommended specifications:
- Media Type: MP4
- Minimum Bitrate: 2,000 kbps
- Minimum Resolution: 1280×720 pixels (720p)
- Duration: 15 or 30 seconds
By following these guidelines, your video ads will be set up for success, engaging your target audience effectively across platforms. For further insights into optimizing your video ad campaigns, explore our comprehensive resources and best practices.